Eccleshall residents are celebrating getting a revamped food store and securing a new home for the village’s vintage fire engine thanks to Central England Co-operative Society.

The Co-operative Foodstore on Stafford Street has been given a makeover to enhance the shopping experience for customers and improve the facilities behind the scenes for store colleagues. The new look store was unveiled on Friday 6 February.

The five week refurbishment programme sees the introduction of 100s of new products, a new store layout and fixtures and fittings including new energy efficient refrigeration units. There are also new display areas for beers, wines and spirits and in store bakery products and chilled cabinets for white, rose and sparkling wines.

The Eccleshall foodstore is open Monday to Saturday 7am-9pm and Sunday 10am-4pm offering a wide range of products and services including; an in-store bakery, groceries, chilled and frozen foods, Truly Irresistible food range, Paypoint, Lottery, Rug Doctor, a cash point and a car park.


As well as celebrating getting a refreshed foodstore, Eccleshall residents are excited about the relocation of an historic fire service vehicle to the Co-operative Foodstore. The ‘Eagle’, a vintage horse drawn fire engine, served the Eccleshall community in the 1900s and has been housed at Eccleshall Fire Station since 1984. When the fire station announced that it needed more space to train cadets, a decision was made to move the Eagle to a museum in Burton-on-Trent. Wanting to keep the Eagle in its rightful place, Eccleshall Parish Council was keen to find an alternative home for it in Eccleshall.

Gordon Dale, Chair of Eccleshall Parish Council, said:

“We approached Central England Co-operative Society to see if it would be possible to display the Eagle under the arches outside its Eccleshall food store. We were delighted when they agreed to incorporate a suitable display area for it as part of the store’s refurbishment. This joint project between the County and Borough Councils, the Fire Service and Central England Co-operative gives the Eagle the attention it deserves being a community asset and pivotal to the history of Eccleshall. I’d like to thank everyone involved in the project, including the volunteers who have worked tirelessly to make sure the move went smoothly.”

John James, Manager of Central England Co-operative Society’s Eccleshall food store, said:

“As a community retailer, supporting local groups and causes within the neighbourhood is as important as serving our customers. When we were approached by the Parish Council, we wanted to do our best to help. By linking the relocation with the store’s refurbishment, we were able to incorporate the Eagle’s new display area into our refit programme. The project has generated a great deal of interest locally and the unveiling drew quite a crowd on launch day.”

County and Borough Councillor Frank Chapman, said:

“I am delighted that all partners have come together to ensure that this historic fire engine remains in Eccleshall.”