Freeport Talke lauch 2016 charity partnership

Kacey meets Elsa at Freeport

Freeport Talke Shopping Mall, in Stoke-on-Trent, launched its 2016 charity partnership with Staffordshire based charity Caudwell Children, on Saturday 30th January 2016, by hosting a ‘Design a Butterfly’ art and craft workshop in the atrium of the outlet.

Shoppers were also entertained by Disney character, Elsa, from the animated film Frozen, who performed songs from the 2013 Hollywood ‘Blockbuster’.

Magician and balloon modelling specialist Mr Dicky Bow was also on hand to mesmerise children and adults alike with his sleight of hand and impressive balloon sculpting.

The team at Freeport Talke were delighted by the public’s response to the day and say that the event was the first of a series of exciting and entertaining fundraises scheduled for 2016.

As Sue Sweatmore, Centre Manager at Freeport Talke, explained:

“Children really engaged with the art and craft sessions and they designed some beautiful and colourful butterfly’s, based on Caudwell Children’s symbolic logo. The most impressive and eye-catching designs will now be displayed around the centre for customers to enjoy.”

Christina Demetriou, Corporate Relations Executive at Caudwell Children, who provide practical and emotional support to disabled children and their families, says that the event was invaluable in raising awareness of the charity amongst shoppers. She said:

“Whilst the children were being entertained a team of staff and volunteers took the chance to explain to shoppers what the charity does.

“This partnership will help the charity to provide even more treatments and therapies for children with disabilities and terminal illnesses throughout Staffordshire & Cheshire.”

Christiana also thanked visitors to the Mall for their generous donations to the charity. As she explained:

“We raised over £400 and shoppers were more than happy to make a donation to take part in the craft workshop, or to have their children pictured with Elsa.”

Sue is now looking forward to more activities in the coming months. As she concluded:

“The Launch Party was a great family day out but we are also hosting a Wedding Fair in February, so there’s a bit of something for everyone! We’re really looking forward to working with Caudwell Children on a variety of events in 2016.”

Since 2000, Caudwell Children has provided services worth over £35million and has supported over 25,000 disabled children.

You can find out more about Freeport Talke at

You can find out more about Caudwell Children at